Sign me up! With the debut of Amazon Haul in beta form this week, we’re finally getting a glimpse of the company’s long-awaited response to Temu and Shein, the discount e-commerce platforms for the TikTok generation that have turned online shopping into something that feels more like playing a game.

PM EST This story has been updated with a comment from an Amazon rep.Amazon is launching a Shein competitor, according to a new press release.With Shein's skyrocketing sales, it's easy to see why the Bezos-owned big-box retailer aims to compete head-on in the world of low-cost,

Amazon Haul just launched, and it’s curating a selection of products for $20 or less. With lots of holidays on the horizons and budgeting being increasingly more important for many of us, this new feature is needed.