Prime Video, Hendrick Motorsports and NASCAR

Hendrick Motorsports Announces New NASCAR Sponsorship With Leading Streaming Service
Amazon's Prime Video has partnered with Hendrick Motorsports. The sponsorship will cover driver Chase Elliott and his No. 9 NASCAR Cup Series team through the 2027 season. In addition to being a primary sponsor for three major races annually, Prime Video will maintain a consistent associate sponsorship throughout the season.
Prime Video joins Hendrick Motorsports as primary sponsor for Chase Elliott
Ahead of its NASCAR broadcast debut at the Coke 600, Prime Video joins Hendrick as a primary sponsor for 2020 Cup champ Chase Elliott.
Local NASCAR team inks Amazon Prime Video as sponsor
At a front-running team like Hendrick Motorsports, a deal with such assets would typically be valued in the low seven figures annually.
Prime Video to back Elliott for three races during NASCAR Cup Series season
Amazon’s Prime Video will be a primary sponsor of Hendrick Motorsports driver Chase Elliott in three NASCAR Cup Series races this season. Prime Video will debut on the No. 9 Chevrolet at Talladega
Amazon Prime to sponsor Chase Elliott's car
Amazon Prime has signed a deal to sponsor Chase Elliott's car for three races annually from 2025-27. The agreement with the Hendrick Motorsports is in an effort to raise awareness of Prime Video's Cup Series rights deal that begins this season.
Amazon Prime Video will sponsor Chase Elliott for 3 NASCAR Cup races ahead of coverage debut
Amazon Prime Video is sponsoring Chase Elliott's No. 9 Chevrolet for three races in 2025 ahead of their NASCAR Cup Series race coverage debut.
Amazon makes Chase Elliott announcement as NASCAR star gets special treatment
NASCAR Cup Series winner Chase Elliott will team up with Amazon Prime for the 2025 season with an exciting new blue and white car.
Amazon's Prime Video Sponsoring Chase Elliott in Three Races
Amazon's Prime Video has signed with Hendrick Motorsports to serve as a three-race primary sponsor of Chase Elliott and the No. 9 Chevrolet through the 2027 NASCAR Cup Series campaign.

Corey Day signs with Hendrick Motorsports

Charlotte Motor Speedway sells land near NASCAR track tied to car club project
A large piece of land has sold near Charlotte Motor Speedway.
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When Kyle Larson and Jeff Gordon say someone is the real deal, it certainly gets your attention,” remarked NASCAR legend Rick ...