Meta is bringing ads to WhatsApp for the first time. Ads appear in the Updates tab and not in chats. Meta says user information won't be sold or shared. It's official: Gone are the days of an ad-free ...

WhatsApp is preparing to expand ads across its Status and Channels sections, allowing more users to see sponsored content inside the Updates tab. While ads won't appear in private chats, they will ...

WhatsApp has begun rolling out ads in the Updates tab, with promotions now appearing in Status and Channels for more users.

The cofounders of WhatsApp resisted ads in the app for years, including after the company was acquired by Meta for $22 billion in 2014. Brian Acton and Jan Koum left the company in 2017 and 2018, ...

WhatsApp will begin showing ads in its Updates tab, not in personal chats. Meta aims to boost revenue by targeting WhatsApp’s billions of users. Ads will be based on user info like location, language, ...

TL;DR: WhatsApp is introducing ads exclusively in its Status and Channels features, keeping personal chats, calls, and messages ad-free and end-to-end encrypted. Meta uses limited data like location ...

Right from the time popular messaging app WhatsApp burst onto the scene in 2009, the platform was steadfast on one thing: offering an ad-free experience to its users. A famous 2012 blog post ...

Remember when WhatsApp was just a simple, clean messaging app that let you chat with friends and family without any corporate interference? Those days are officially over. Your favorite messaging ...

Over the past few days, many users have reported spotting promotional posts mixed between regular Status updates or appearing ...

“Sociable” is the latest commentary on important social media developments and trends from industry expert Andrew Hutchinson of Social Media Today. With WhatsApp gaining momentum in more regions, Meta ...

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