BMW USA is set to feature its all-new fully electric iX SUV during the upcoming Super Bowl. And, as expected, the commercial aims to be unique and entertaining. Whether or not you're a fan of American ...
Coldplay's new song "Higher Power," which already hit three million views since it was released on YouTube, becomes the soundtrack for TV commercials for the debut of the new all-electric BMW models, ...
BMW's all-electric iX SUV looks like the future, showcasing the brand's latest technology. Having been on the market for nearly five years, the new 2026 model offers enhanced power and efficiency, and ...
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Why the 2021 BMW iX shocked design expectations
The 2021 BMW iX did not just tweak the brand’s familiar look, it detonated it. Instead of another cautious evolution of the ...
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