Home improvement spending dipped slightly in 2024. However, one generation stood out as the biggest spenders when it came to ...

Baby boomers are the growing target of the self-care economy, as their spending habits on wellness have increased more than ...

Millennials preferred memorable experiences to post online for others to envy. They cared more about the planet and marginalized people, or at least guilted Boomers about them. They invented ...

Baby boomers, they're just like us. Or, rather, we're just like them. And by "we," I mean millennials. The inevitable march of time often means turning into your parents, no matter how much you ...

The oldest baby boomers reached 30 in 1976, while the youngest reached that mark in 1994. They hit 40 between 1986 and 2004. Elder millennials hit 30 in 2011, and the last batch will get there in ...

Most of the woke phrases boomers would love to see banned revolve around this idea — not only do they steer clear of ...

Close to 88% of all homeowners reported staying in the same home year-over-year compared to 85.1% reported a decade ago, per ...

Baby boomers are getting richer at the fastest rate of any generation and are now 33 times wealthier than Gen Zs, new data ...

Baby boomers have seen their wealth grow five times more than millennials – yet they are failing to share the money with ...