Burberry’s new strategy is one check on a long list
That Burberry’s zany, modern and expensive products were gathering dust on shelves is clear — and was highlighted by a 20 per cent decline in first-half sales. That it might do better by selling ...
Burberry puts focus back on trench coats, scarves in turnaround plan
Burberry will use its British heritage appeal to win back customers by focusing on trench coats and scarves and be less ...
Republic Business on MSN10d
Burberry buyer would need steel-plated trench coat
Heavy weather. As one of the few global luxury groups without a controlling family shareholder, it’s little surprise that ...
CNN2d
Loss-making Burberry puts focus back on trench coats in a turnaround plan
Burberry will use its British heritage appeal to win back customers by focusing on trench coats and scarves and be less ambitious with prices on bags and shoes, the loss-making luxury brand said in a ...