Coca-Cola rolled out its 2025 holiday campaign this week, relying heavily on artificial intelligence to do the work of a team of creatives. The company revived its classic red trucks, lighting the way ...

Coca-Cola hoped their this year’s AI-powered holiday ad would finally be the one that wins everyone over. Unfortunately, for them, the reaction feels a lot like last year’s blowback, showing that even ...

Coca Cola's AI-made holiday ad may be merry, but it's not too bright. This week, the soda giant unveiled three ads as part of its 2025 holiday campaign. But eagle-eyed viewers quickly noticed that one ...

The Coca-Cola AI Christmas advert can be studied as an example of what happens when a company risks decades of hard-won brand equity through the use of nascent tech that's still not up to the job to ...

Two of its humans, Mike Postma and Stephen Flynn, fed Chat GPT classic Christmas ads like Apple’s Misunderstood, Amazon’s Joy Ride and the entire John Lewis collection. The chatbot then 'pitched' ...

Coca-Cola is doubling down on AI. On Nov. 3, Coca-Cola released its latest “Holidays Are Coming” ads on YouTube, and for the second year in a row, some of them are generated with artificial ...

ATLANTA, Georgia — Coca-Cola is at the center of a holiday controversy after unveiling its 2025 Christmas commercial, a generative AI-driven reimagining of its classic “Holidays Are Coming” campaign, ...

Forbes contributors publish independent expert analyses and insights. I write about Corporate Reputation, Comms Strategy, and Marketing. Coca Cola launched a new AI-produced Christmas ad. Consumers ...

I am completely exhausted by huge corporations like McDonald's and Coca-Cola choosing to rely so heavily on AI for their holiday ads. McDonald's made $25.9 billion in revenue in 2024, and Coca-Cola ...