Yes, that is exactly what it looks like: butt contouring. Is it a spoof? Kind of. "It's the most practical use of contouring there is, perfect for summer! Maybe for the pool, the club, grocery ...

SHANGHAI, China — If your makeup bag is bulging with tons of products, you might want to learn from the beauty gurus in China. The latest beauty hack on Chinese social media uses just one product to ...

Welcome to Beauty In A Tik, where each week we put TikTok's viral beauty hacks and innovative trends to the test. One beauty movement that continues to evolve, however, is contouring. The makeup ...

Kim Kardashian makeup tutorials are now a thing we have lots more of thanks to the launch of KKW Beauty. In this new video, Kim K herself does her makeup using only her crème contour kits, and it only ...

It seems the contouring craziness is far from over. No longer reserved for chiseling cheekbones and structuring jawlines, people are using the makeup technique all over their bodies (and even with ...

There's a new beauty tutorial that demonstrates how to contour your feet (no, we're not making this up). Allyster LaFleur, the creative director of Live Glam, recorded the steps. Live Glam is an ...