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Why Volkswagen's 'The Force' Super Bowl ad still has magic 15 years later

Nearly 15 years ago, in a galaxy not so far away, Volkswagen and Star Wars joined forces for an iconic Super Bowl ad, “The ...
NBC New York

6-Year-Old with Heart Defect Plays Darth Vader in Super Bowl Ad

A 6-year-old heart patient from Children's Hospital Los Angeles appeared in a Super Bowl commercial Sunday, playing Darth Vader in a car commercial. Max Pagehasm, who is also part of the cast of "The ...
Time

Superbowl Ad Star, ‘Mini Darth Vader,’ Puts a Spotlight on Heart

One of the more endearing commercials to emerge from the slate of Superbowl ads earlier this year featured a pint-sized Darth Vader who surprised himself by starting up a Volkswagon with a wave of his ...
National Hockey League

Kessel stars as Darth Vader in ad for Penguins Star Wars Night

The Pittsburgh Penguins forward dressed up as Darth Vader and even pulled out some Yoda-speak to help promote the team's Star Wars Night against the New York Islanders on Dec. 7. The Star Wars Night ...