Mattel has been an industry leader in dolls and other toys (and not just ones for kids) for years, and a recent development promises to bring even more future favorite playthings into the world. The ...
Mattel CEO Ynon Kreiz says today’s acquisition of rights to make dolls and toys stemming from Disney’s princess and Frozen will arm the company with more recognizable properties in a crowded ...
It’s a magical world again for Mattel. The toy company won back the rights to make dolls based on Disney’s princess characters, including Frozen’s Elsa and Anna, Jasmine from “Aladdin” along with Snow ...
Mattel Inc. has won back the rights to produce toys based on The Walt Disney Company’s lineup of iconic Disney princesses and “Frozen” characters. Hasbro was previously the owner of the licensing deal ...
Which Frozen toys are best? “Frozen” toys have become wildly popular since the Disney film’s release in 2013. Since then, there have been hundreds of “Frozen” toys produced to capitalize on the ...
Starting in 2023, Mattel will return to making Disney Princess and Frozen toys. Today the toymaker announced a multi-year global licensing agreement with Disney for its Princess and Frozen lines, to ...
Disney CEO Bob Iger announced the big news during a call with investors Wednesday. Fans of Disney's beloved Frozen and Toy Story franchises will be glad to know that more sequels are on their way. On ...