AMBLER – Elysium Marketing Group, a full-service agency that specializes in strategic marketing for franchise brands, has once again been named in “Entrepreneur” magazine’s ranking of top franchise ...

Today's franchise marketing leaders must consider multiple audiences using a variety of channels as they work to get their brand's message in front of consumers. Integration is the name of the game, ...

NEW YORK, Sept. 24, 2025 /PRNewswire/ -- Reshift Media, widely recognized as one of the top digital marketing firms for franchises, has been named to Entrepreneur Magazine's prestigious list of Top ...

Franchisors, franchisees and suppliers from all over the world gathered for the 2025 International Franchise Association Convention in Las Vegas in February. Franchise Times went booth-hopping to ask ...

As Zag expands its management team due to global growth, veteran marketing executive Michael Berreth joins the company in a newly created Franchise Marketing director role. Zag continues to build its ...

It’s not easy managing franchises across markets: franchisors call it their biggest challenge, according to The State of Franchise Marketing, a study from Constant Contact, conducted by Ascend2.

Starting a business is a dream for many, but the path to entrepreneurship is often fraught with uncertainty. One way to mitigate some of the risks associated with building a business from scratch is ...

The following is an excerpt from Franchise Bible: How to Buy a Franchise or Franchise Your Own Business, Ninth Edition, which will be released April 20 through Entrepreneur Press. Pre-order now via ...

Simple to operate, endlessly adaptable and always in demand — here are the sandwich franchises making the biggest impact in ...

A&W Restaurants, an all-American QSR with more than 105 years of experience in business and serving communities, announced today Amanda Potts as vice president of marketing and innovation for A&W ...

Financing a franchise purchase is a critical step in becoming a franchisee. The cost of buying into a franchise includes various components such as the upfront franchise fee, start-up costs for ...