Hoka One One loyalists might have noticed a recent name shift that happened without an announcement. “Hoka is not just a clean and simple name, but it’s a strong name. And just like these brands, our ...

Hoka One One running shoes are helping to drive record sales for Deckers Brands (courtesy photo) It was mostly good news when Goleta-based Deckers shared its results for the second quarter of 2025-26, ...

The Hoka Kawana 2 is on sale for $99, down from its normal price of $140. This is the second round of markdowns Hoka has ...

The pandemic brought about change unlike anything the world has witnessed in some time — and as a result, companies have seen an increase in consumer interest around living a healthy, active life.

Finding the perfect pair of walking shoes isn't easy. Luckily, HOKA's got you covered. These are the 6 best pairs of HOKA walking shoes. The most cushioned shoe in the Hoka road-shoe lineup, this game ...

With brands increasingly pursuing DTC-led strategies, performance running brand Hoka One One is opening its first-ever retail locations, according to a press release emailed to Retail Dive. The ...

HOKA ONE ONE has added the all-new Kawana silhouette to its extensive running sneaker line-up. The French footwear company — which is now based out of California — rounded out a busy 2021 with a ...

HOKA is riding high. After another record-breaking quarter for parent company Deckers Brands, the fast-growing running label is already teasing a series of new shoes for 2026, including one that might ...

Following last month’s BONDI collaboration alongside Engineered Garments, HOKA ONE ONE returns to its signature silhouette to introduce the all-new BONDI X. Renowned for its epochal oversized midsole, ...

All products featured on SELF are independently selected by our editors. However, when you buy something through our retail links, we may earn an affiliate commission. I avoided Hoka One One for a ...

Running shoes don't have to be attractive, and most of the time they're not. Case in point: Hoka One One shoes are typically high-stack running shoes that favor comfort over aesthetics. The good news, ...