Looking beyond surface-level views and likes by analyzing platform-specific behaviors and conversations can reveal patterns ...

Developing a social media plan is vital for a coherent and effective social media presence for businesses and organizations. Here we go through the step by step process of making and developing your ...

Managing social media can often feel like an endless juggling act—balancing content creation, scheduling posts, tracking analytics, and engaging with your audience, all while trying to stay creative ...

We all know using social media is considered bad for you. A high social media diet is linked to anxiety, depression and FOMO (the fear of missing out). Even internal research data from Meta, the ...

Carly Quellman, aka Carly Que, is a multimedia strategist and storyteller at the intersection of technology and the humanities, investigating how perspective can enhance, rather than overstimulate, ...

Social media influencers earn money through social platforms and brand deals with payments varying greatly, depending on the brand and the influencer's reach. Platforms like TikTok and YouTube offer ...