The Attorneys General of New York and New Jersey announced that Arbitron has agreed to take steps to ensure that panels for its Portable People Meter (PPM) radio ratings service are racially diverse ...
Arbitron is taking its Portable People Meter (PPM) system wireless. The new PPM 360 meter uses cellular telephone technology to send in its data, so panelists will not have to dock the device at night ...
Several sessions being presented today focus on the Portable People Meter (PPM), how it will affect the diary and measuring listenership. The session “This Just In … The Latest on PPM,” 1–2 p.m. will ...
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