The four interlocking rings of the Audi logo is one of the most recognisable symbols of the car world. It represents the brand's heritage and cultural history, but it's gone through some controversy ...

A car company's badge is one of the most important decisions it'll make. Manufacturers like Audi, with its four rings, or Mercedes, have kept their badge designs for decades as a point of tradition ...

From its very first model, the McLaren M1A, to one of its latest releases, the McLaren 750S, McLaren has evolved significantly over the course of more than 60 years as a car brand. Over this time, the ...

Cracker Barrel will keep its old logo used since 1977, the company announced Tuesday, after customers caused an online uproar about the restaurant's new text-only logo last week. "We thank our guests ...

The Louisville Bats unveiled a new secondary logo that honors the team's 25th season playing at Louisville Slugger Field. The new logo features subtle references to Louisville and Kentucky. The team's ...

Steak 'n Shake has taken aim at Cracker Barrel, accusing the Southern country-themed chain of erasing its heritage and identity with its controversial new logo. The Indianapolis-based burger chain ...

Kawasaki is truly a historic brand, with its existence dating back to the late 1800s. Shozo Kawasaki established the Kawasaki Tsukiji Shipyard in Tokyo, Japan, all the way back in 1878, with the ...

In a giant parking lot, few emblems hit harder than Ford's blue oval. It's more than a badge bolted to the grille of a Fusion — it really is rolling Americana. A piece of industrial propaganda with a ...

Cracker Barrel's new logo and restaurant remodels have stirred controversy from customers who fear the nationwide chain and country store is losing its traditional down-home draw amid calls for CEO ...