Many golfers hit the ball solidly but can't seem to achieve any real distance. Often the culprit is a steep, outside-in swing ...

Aimed primarily at beginners and slicers, the Elyte X offers a versatile option for golfers looking to boost forgiveness and ...

The 2025 Ryder Cup has already seen its first tie. Mitsubishi and Fujikura have the same number of driver shafts in play. Who's playing what?

When Viktor first came out on tour—he describes his golf swing's sweet spot somewhere around 2020—he kept his arms more in front of his body in the early part of his backswing. Then Hovland says as he ...

Done correctly, letting the lead knee move inward toward the ball ( above, left ), this adjustment will help you lengthen ...

Each of the major manufacturers has a Tour fitter assigned to some of their biggest staff players, and for Callaway, the job falls to Kellen Watson. On this week’s episode of GOLF’s Fully Equipped, ...

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Viktor Hovland’s golf swing clicked at the right time. His search for the truth about UFOs? That’s still a work in progress.

Hovland, 27, is making his third Ryder Cup appearance. In Rome, he teamed with Ludvig Aberg for a 9-and-7 romp in a foursomes ...

See the reveal of a new daily driver at The Shmuseum, highlighting its design, features, and why it was chosen for everyday use. This video showcases how the latest arrival fits into the Shmeemobile ...