The so-called 'Cola War' or Pepsi vs Coca-Cola has become a bit of a one-sided fight. Only Pepsi tends to throw punches these days. For the most part, Coca-Cola remains above the whole thing while ...

"Pepsi's innovative AI-powered 'SweeTest' campaign taps into Gen Z's love for sweet treats, boosting brand loyalty and sales ...

Pepsi is vying to be recognized as the preferred cola pairing with rum as part of its #BetterwithPepsi brand platform, according to a news release. The PepsiCo marketer conducted internal research ...

Pepsi and Coke talk about reaching young people through music and sports. So, it’s no shocker that Pepsi is melding the two in a new campaign, which is running on music and sports programming. A new ...

NEW YORK Diet Pepsi is sending a valentine to soda lovers, now that the soft drink s staying power has been improved with a new sweetener. Starting at the end of January, PepsiCo Inc. will begin ...

The most recent Pepsi ad starring Kendall Jenner, which has since been removed from YouTube by Pepsi itself, portrays the model solving the world’s racial and social injustices by simply offering the ...

One of the most dramatic matchups of the 20th century wasn’t in sports — it was about cola. The battle had been brewing for some time: Pepsi first emerged in 1893 and by the 60’s found itself facing ...

The new line that's so 'unbelievably Pepsi' is making a limited debut in just a few days, followed by a nationwide release.

NEW YORK, Nov 17 (Reuters) - PepsiCo has moved the high-profile advertising duties for Pepsi and Diet Pepsi to TBWA\Chiat\Day, an agency owned by Omnicom Group , as it looks to reinvigorate sales of ...

The new Pepsi Prebiotic Cola is launching nationwide online starting Black Friday, November 28.  It delivers classic Pepsi ...