Smart, a publisher ad server and exchange, is growing out of its supply-side roots with the acquisition of the DSP Liquid M, the company said on Wednesday. Terms of the deal were not disclosed. Liquid ...
Apple has made a change to the handling of Smart App Banners that points users to the Apple News app instead of a third-party app when they open a webpage hosted by a News+ publisher. Specifically, ...
New York editors and publishers tend to speak of Amy Einhorn’s success as the product of an almost mystical editorial New York editors and publishers tend to speak of Amy Einhorn’s success as the ...
Smart Ad Server (“Smart”), the leading independent ad monetisation platform built for premium publishers to serve demanding buyers and Sirdata, the expert in addressability, have joined forces to ...
Nearly a year ago Esquire’s smart Publisher David Smart and Editor Arnold Gingrich set out on an eight months’ job of launching a new magazine. It was to be a semimonthly, called Ken, and was to give ...