When adding text-based links within a webpage, carefully choose which words to hyperlink. The general rule of thumb is to always link keywords. Linking keywords will: help improve search engine ...

Link attributes abound in the world of SEO, including link title, alternative text, and others. In fact, there are newer rules you need to use if you wish to remain up-to-date on your link ...

Google has been cooking up an extension to the URL standard called “Text Fragments.” The new link style will allow you to link not just to a page but to specific text on a page, which will get ...

New Yorks’ Media Whiz advertising firm has acquired Cincinnati’s Text Link Ads. The deal was announced this morning, but the financial details aren’t being disclosed. Text Link Ads typically sells ...

You can even select this text right here. Image: D. Griffin Jones/Cult of Mac The best way to send someone a great article you just read online is to share a link with highlighted text. It will quote ...

Ever wonder how much a text link is really worth based on the sole factor of the link popularity component in search rankings? Most SEOs have thought about this more then once. Web ads are sold in ...

While Facebook does not allow you to use the chat feature for your business's page, you can still do so in your personal capacity. The "audience selector" feature that Facebook has implemented allows ...

What is meaningful link text? Hyperlinks connect link text to a particular destination on the web (such as a web page, a particular section of a webpage, or a web-hosted document). Meaningful link ...

Link text is the visible, clickable text in a hyperlink. It typically appears blue and underlined in most web browsers. Good link text is descriptive and gives users an idea of what to expect when ...