The Swatch ScubAqua models each feature a 44mm case with a 15.4mm thickness and a 51.5mm lug-to-lug length. Don’t let those ...

Steven Wood wants a board seat and sees more potential in the company’s luxury watch brands, but the family isn’t interested.

The popularity of OMEGA's own white-dial Speedmaster, still in limited supply at that point, also helped sway me. But ...

Innovative setups include a floating halfpipe and the “Swatch Flying O” ...

It was just last October when Swatch Nines decided to try its first event on US soil, and its first event with skateboarding and surfing. That inaugural set the stage for what a mixed media/action ...

Meet the new Swatch ScubAqua collection ✓ Five bold and colorful watches in white, yellow, red, blue, or black ✓ Check them out now! ✓ ...

The Swatch x Blancpain Bioceramic Scuba Fifty Fathoms Green Abyss dive watch launches at select Swatch stores on June 7, 2025. The price is $400 (and there’s a one watch per person limit).

Typically, we'll see the trend of both return on capital employed (ROCE) declining and this usually coincides with a decreasing amount of capital employed. This combination can tell you that not only ...

Swatch is back to shake things up with the launch of the No Rules Collection, celebrating the rebellious punk attitude that ...

Blancpain and Swatch's Bioceramic Fifty Fathoms dive watch now comes in a fun new color called Green Abyss. The reality of the watch world is that fun, colorful, and affordable watches usually don ...

Swatch Army, Navy, Air Force, Marines. As has been the case with its predecessors, this take on the Swatch x Blancpain Fifty Fathoms dive watch differs from its siblings largely courtesy of its ...