Mahoney will lead the Sydney office with access to the agency’s national resources and the remit to build the team.

Audi Australia is marking its entry into Formula 1, starting with the Qatar Airways Australian Grand Prix 2026 in March, with ...

The Australian Influencer Marketing Council (AiMCO) has added a People’s Choice to its 2025 awards. “The People’s Choice ...

“Omnicom’s acquisition of IPG exemplifies this shift. The merger combines Omnicom Media Group, IPG Mediabrands, Acxiom’s ...

Ultimately, what young people need is protection from manipulative structures, as opposed to restriction from digital spaces.

OpenAI is reportedly testing advertising within the next version of ChatGPT’s Android app. Reverse engineer Tibor Blaho, ...

Delivered in a dark-humorous style, Booze Maths highlights that even though there are many ways people can talk themselves ...

2026 will be a defining year for our industry — one that will see the industry shift from experimenting with new approaches ...

Advertising spend, as defined by aggregated media agency bookings, dropped 14.7% in October with government, food and communications categories reporting significant falls. The total calendar year ad ...

Special Australia partner Bec Stambanis said the agency is keen to tap the brand’s long history. “The whole team at Special Australia are thrilled to partner with Honda Australia and lean into the ...

As 2025 draws to a close, it’s time to retire one of the year’s most overused terms: Quiet quitting. For all the talk, inside our creative agencies we’ve seen a different story unfold - not one of ...

The biggest mindset shift for Influencer Marketing in 2025 is that creator content is not a campaign expense but a long-term ...