Meghan Markle has been accused of copying a small Mallorcan town’s coat of arms in her rebrand, but the village’s mayor ...

Meghan Markle's lifestyle brand is facing major hiccups leading up to its launch. As Ever, originally known as American ...

Meghan Markle is once again at the center of controversy after unveiling the new name and logo for her rebranded lifestyle venture, As Ever. On February 18, the Duchess of Sussex announced the ...

It emerged this week that As Ever’s logo looks near-identical to the Mallorcan village of Porreres’ traditional coat of arms, ...

Real differentiation happens when a brand stands for something so clearly that no competitor can claim it with a straight ...

Meghan Markle rebrands her struggling business, American Riviera Orchard, to As Ever, partnering with Netflix.

In today's hypercompetitive business landscape, an early-stage startup’s success hinges not only on its product or service ...

JM Smucker is embracing a five-prong strategy to turn around the performance of its $5.6 billion acquisition of Hostess ...

The Duchess of Sussex Meghan Markle seems to have found herself in another trademark issue after her latest rebrand.

Bright, vibrant, and eye-catching, neon signs have been a staple of business advertising for decades. These glowing creations ...

Additions to Typeform's Creator AI, Interaction AI, and Insights AI help companies create smarter forms and get better insights.

Prada last completed acquisitions of other brands in the late 1990s and has been focusing on internal growth since then, ...