Burberry hopes 'scarf bars,' puffer jackets and classic styles can drive turnaround
Burberry is hoping "scarf bars" in its stores, new ranges of puffer jackets, and a sharper focus on its classic products ...
Burberry puts focus back on trench coats, scarves in turnaround plan
Burberry will use its British heritage appeal to win back customers by focusing on trench coats and scarves and be less ...
Burberry puts focus back on trench coats in turnaround plan
Burberry will use its British heritage appeal to win back customers by focusing on trench coats and scarves and be less ...
Wall Street Journal2d
Heard on the Street: Burberry Reaches for Its Coat
Burberry wants to mimic Moncler’s flair for jackets. A rumored takeover would be a better result for investors. Shares in the ...
The Burberry Whisperer? Joshua Schulman Plans to Restore the Brand’s Fortunes, Win Back Customers
In an exclusive interview with WWD, Burberry CEO Joshua Schulman said he's looking at Burberry holistically, filling the shop ...
Loss-making Burberry puts focus back on outerwear in turnaround plan
Burberry will put the focus back on its core trench coats and scarves, be less ambitious with prices for bags and shoes, and ...
Embattled fashion house Burberry reveals massive overhaul sending shares to an all-time high
Burberry is aiming to boost waning sales by refocusing on heritage designs and statement pieces under sweeping revamp plans ...
Burberry Expands British Park-themed Pop-ups to More Global Locations
This round of retail activations is an extension of the brand's latest outerwear campaign masterminded by new chief executive ...
CNN2d
Loss-making Burberry puts focus back on trench coats in a turnaround plan
Burberry will use its British heritage appeal to win back customers by focusing on trench coats and scarves and be less ambitious with prices on bags and shoes, the loss-making luxury brand said in a ...
brandequity.economictimes.indiatimes1d
Burberry puts focus back on trench coats, scarves
In its turnaround plan, Burberry puts focus back on trench coats, scarves in turnaround plan. New CEO Joshua Schulman laid ...
Posh British style will never go out of fashion – Burberry should have known that
The late Queen and Danniella Westbrook are two quintessential British icons partial to a bit of Burberry - Getty. Burberry, ...
Burberry focuses on trench coats in new turnaround plan
Newly-minted Burberry chief executive Joshua Schulman will use the brand's UK heritage in a bid to win back customers ...