Burberry hopes 'scarf bars,' puffer jackets and classic styles can drive turnaround
Burberry is hoping "scarf bars" in its stores, new ranges of puffer jackets, and a sharper focus on its classic products ...
Wall Street Journal2d
Heard on the Street: Burberry Reaches for Its Coat
Burberry wants to mimic Moncler’s flair for jackets. A rumored takeover would be a better result for investors. Shares in the ...
The Burberry Whisperer? Joshua Schulman Plans to Restore the Brand’s Fortunes, Win Back Customers
In an exclusive interview with WWD, Burberry CEO Joshua Schulman said he's looking at Burberry holistically, filling the shop ...
Burberry puts focus back on trench coats, scarves in turnaround plan
Burberry will use its British heritage appeal to win back customers by focusing on trench coats and scarves and be less ...
Mint3d
Burberry is being wooed for its chequered past and bright future
The days are getting colder in Europe. Perhaps a black, white, tan and red down jacket will keep Burberry investors warm.
CNN2d
Loss-making Burberry puts focus back on trench coats in a turnaround plan
Burberry will use its British heritage appeal to win back customers by focusing on trench coats and scarves and be less ambitious with prices on bags and shoes, the loss-making luxury brand said in a ...