Burberry puts focus back on trench coats, scarves in turnaround plan
Burberry will use its British heritage appeal to win back customers by focusing on trench coats and scarves and be less ambitious with prices on bags and shoes, the loss-making luxury brand said in a revamp that sent its shares up sharply.
Burberry puts focus back on trench coats, scarves
In its turnaround plan, Burberry puts focus back on trench coats, scarves in turnaround plan. New CEO Joshua Schulman laid out his turnaround plan on Thursday after Burberry reported a loss for the first half of its financial year and announced a 40 million pound ($50.
Burberry wants to mimic Moncler’s flair for jackets. A rumored takeover would be a better result for investors. Shares in ...
Burberry is hoping "scarf bars" in its stores, new ranges of puffer jackets, and a sharper focus on its classic products ...
This designer trench jacket will cost you an arm and a leg, but it is effortlessly sleek in either the black or honey shade. Burberry's coat is made of cotton and showcases belted cuffs ...
Burberry, the storied British luxury house, unveiled an ambitious new strategy on Thursday aimed at reconnecting with its ...
The 50-year-old supermodel was covered up in one of the brand's iconic trench coats as she put on a show for the camera. She was celebrated the return of Burberry's three-level flagship store ...
You can’t go wrong with a classic khaki trench coat. The outerwear is a timeless ... made a striking entrance at the grand reopening of Burberry’s flagship store in New York City earlier ...
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