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Burberry Launches Turnaround Plan
Burberry puts focus back on trench coats, scarves in turnaround plan
Burberry will use its British heritage appeal to win back customers by focusing on trench coats and scarves and be less ambitious with prices on bags and shoes, the loss-making luxury brand said in a revamp that sent its shares up sharply.
Loss-making Burberry puts focus back on trench coats in a turnaround plan
Burberry
will use its British heritage appeal to win back customers by focusing on
trench
coats
and scarves and be less ambitious with prices on bags and shoes, the loss-making luxury brand said in a revamp that sent its shares up sharply. New CEO Joshua ...
Burberry Ramps Up Turnaround in Effort to Revive Brand
The luxury group said it was taking steps to cut costs and change its pricing strategy, after it slid to a first-half loss on sharply lower sales.
4d
Get Angelina Jolie A Burberry Campaign
Jolie wasn’t – but could have been – starring in a festive Burberry campaign. Perhaps it’s time Daniel Lee welcomed Jolie ...
20d
The secret to finding a trench coat which looks classically elegant but still modern
While the shops are full of cosy winter coats, the most appropriate outerwear right now seems to be a classic trench coat.
btimesonline
1d
Burberry's Stock Soars Following Revival Strategy Centered on Signature Trench Coats, Scarves
Burberry, the storied British luxury house, unveiled an ambitious new strategy on Thursday aimed at reconnecting with its ...
2d
Burberry hopes 'scarf bars,' puffer jackets and classic styles can drive turnaround
Burberry is hoping "scarf bars" in its stores, new ranges of puffer jackets, and a sharper focus on its classic products ...
10d
Burberry Secretly Brought Its Beauty Line Back to the U.S.—Here's How to Shop It First
My beauty routine looked a lot different in 2017, when Burberry Beauty was last available in the United States. I was a ...
Daily Mail
1mon
Maya Jama exudes glamour as she goes braless in a fur trench coat for the reopening of Burberry's 57th Street store in NYC
Maya Jama looked typically glamorous as she wrapped up warm for the
Burberry
57th Street Store ... she put on a busty display in a furry grey
trench
coat
. She flaunted her incredible figure ...
New York Magazine
3d
The Very Best Trench Coats for Women
Here, I’ve done the sleuthing for you. I’ve tapped fashionable
women
to hear about the
trench
coats
they own, and I’ve ...
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