Local businesses in New Braunfels are eagerly anticipating the upcoming holiday, expecting a surge in visitors to shop, dine, and enjoy the river activities. Deborah De La Cruz, owner of the newly ...

NEW BRAUNFELS, Texas – A New Braunfels holiday tradition will continue this year at Santa’s Ranch. ... just look for the 50-foot Christmas tree.

Moses parts the Red Sea at Santa’s Ranch, a Christmas attraction that draws motorists in north of New Braunfels, in this 2016 file photo. Terry Scott Bertling / San Antonio Express-News ...

As New Braunfels fares thee well to its inaugural Renaissance Faire, fairgoers share photos from their trip back into medieval times. Santa and Mrs. Claus were both in attendance.

New Braunfels' Recycling Center is located at 488 S. Castell Ave., New Braunfels, TX 78130. Natural Christmas trees can also be picked up residentially at the curb on Green Waste Collection days.

Kick off the holiday season in New Braunfels on Friday, Nov. 22, in a countdown to flip the switch that will turn on thousands of lights in the Main Plaza. Mayor Neal Linnartz will address the ...

Christmas has finally arrived! There's still time to catch some must-see lights and displays around Central Texas, but they won't be up much longer.