Gen Zers were born between 1997, when Tony Blair came to power in the UK, and 2012, when London hosted the Olympics. Many ...
Generation Beta takes its name from the Greek alphabet, but for some parents—and every school-age child—its connotation is ...
Manish Chandra taps young employees to revamp the fashion company’s app, and suggest new brands to be added to the site.
Foot Locker’s quarterly results missed Wall Street’s expectations as total sales decreased due to Gen Alpha and Gen Z’s “cautious” spending habits.
Every new generation bears a stigma — could this one be the worst? The title “Generation Beta” — a cohort that was first ...
Discover the latest Gen Z slang and Gen Alpha lingo, from 'bae' to 'kms' and 'wtttp.' Explore the evolving language of youth culture.
Gen Z and Gen Alpha are guinea pigs of the digital age, raised as digital natives who are constantly consuming an exorbitant ...
We’ve heard so much about the mental health struggles of American teenagers. But Generation Alpha is more self-confident than Gen X ever was -- and that's a benefit.
Bell Flavors & Fragrances predicts nostalgic flavors with a twist and wellness-focused products will grow this year as ...
Most generations get a reputation once they can talk and walk about in the world. The newest cohort already has a bad rap, ...