Burga is a general assignment reporter at TIME. S tarting Wednesday, some shoppers have decided to participate in a ...

Did the effort nationwide by consumers to not spend money on Feb. 28 make an impact on the economy? Here's what some data ...

In response to Target's DEI reversal, some shoppers are boycotting the retailer as Amazon, Walmart freezes loom. Here's why consumers refuse to spend.

Target saw a drop in online and in-store traffic during a nationwide boycott against companies rolling back DEI initiatives.

Activists are ramping up efforts to hold corporations accountable with a series of upcoming boycotts targeting major brands ...

The economic blackout on Feb. 28 was an important first step. But future boycotts will require these ingredients to be effective.