Wales Bonner is back at Adidas with a new deep purple take on the Japan Silhouette. The sneaker sports a leather upper with textile lining, co-branded tongue tags, and a semi-translucent gum outsole.

Two new WNBA stars, Caitlin Clark and Paige Bueckers, are making waves. Clark has a higher net worth, largely due to ...

In today’s game, football isn’t just about goals and trophies; it’s also about the logos printed on the shirts, the brands, ...

For the second time, Caitlin Clark is getting her own version of Nike's Kobe Bryant shoes. The shoes release in November and ...

Longin, Puma’s vice president of running and training, is speaking to The Athletic from their offices in Massachusetts. That “something special” was the third iteration of the company’s Fast-R shoe, ...

The Nike LD-1000's heritage-driven aesthetic gets dialed all the way up with this refined new take designed to only get ...

From puffer jackets to best-selling kicks, our commerce editors round up their favorite things to buy from The Swoosh in 2025 ...

An award-winning New York-based designer known for her sculptural dresses, Melitta Baumeister is taking on sport in ...

The October 28 edition of the SBJ Women's Sports newsletter covers how the WNBA will be benefiting from the work done by ...

Nike’s classic Air Force 1 sneakers are on sale for just $50 — a rare 58% discount on one of the brand’s most iconic styles.

Nike has teamed up with the gritty South London based women’s wear brand KNWLS for a hyper feminine take on the Air Max Muse.

Several Bears executives, including President & CEO Kevin Warren and chairman George H. McCaskey, were at Willowbrook High ...