Some online stores are selling what they claim to be Kobe beef, the premium Japanese variety that usually costs VND6-15 million (US$242-605) per kilogram, for a mere VND280,000 ($11).

The “Extreme Croquette,” a hyper-affordable potato and Kobe beef-filled disc, is so popular that people wait up to 43 years for one.

If you order a box of frozen Kobe beef croquettes from Asahiya in Japan, it’ll take another 43 years before you receive your order.

(CNN) — If you order a box of frozen Kobe beef croquettes from Asahiya, a family-run butcher shop in Takasago City in western Japan’s Hyogo Prefecture, it’ll take another 43 years before you ...

The Asahiya butcher shop in Japan has a 43-year wait list for its Kobe beef croquettes, which it sells at a loss to drum up other business.

TAKASAGO, Hyogo -- Croquettes using top-grade Kobe beef at a butcher shop here are so popular that the delivery time on orders has grown to 38 years.

If you order a box of frozen Kobe beef croquettes from Asahiya, a family-run butcher shop in Takasago City in Japan’s western Hyogo Prefecture, today, it’ll take nearly four decades before you ...

Once a great rarity, "wagyu" and "Kobe" beef seem ubiquitous in restaurants worldwide. Is there really enough to go around?

It is impossible to say exactly what you are getting in your "Kobe" slider, or $100 Faux-be strip, but one thing is certain - it is not Japanese Kobe beef. For the past two years, it has not been ...