Designer Beate Karlsson was encouraged to make fun of the German sportswear label's codes, calling out the irony in how ...

Ontario Christian High School sophomore Kaleena Smith becomes the first high school player to sign NIL with adidas.

Breaking down all of college basketball's major NIL deals with sneaker brands for the 2024-25 NCAA Basketball season.

Pharrell Williams always thought of himself as "lazy". The 'Happy' hitmaker has explained how he didn't realise that he had the necessary "drive" to go with his creative talents because he has worked ...

The American track and field athlete on adorning his cornrows, painting his nails and wearing an Omega watch during his 100m ...

The last time basketball fans saw the adidas Kobe 2 on a basketball court was after the Los Angeles Lakers completed their three-peat by sweeping the New Jersey Nets in the 2002 NBA Finals.

Franco Colapinto believes Williams should allow him to race elsewhere next season, should an F1 race seat not be available for him. The Argentinian driver has proven a sensation in recent races ...

In the lead-up to the New York City Marathon Sunday, Adidas is dropping a special edition of its top-of-the-line super shoe designed by the Pharrell ... a speed and daily trainer.

There was both pride and a sense of having been hard done by among South African football fans after Bafana Bafana captain Ronwen Williams was deemed the ninth-best goalkeeper at the Ballon d'Or ...

Describe Pharrell Williams’ professional life journey and the word ‘ironic’ may or may not come to mind. But that seems to be the best label to put on the journey, judging by comments the ...

Are your Adidas sambas looking a bit worse for wear? If so, here’s everything you need to know about the hyped trainer style to invest in next. Designed 25 years ago for the race track ...