While creating social media content can drum up sales, it also helps build trust and creates a community where women feel ...

In a report released today, Lorraine Hutchinson from Bank of America Securities maintained a Hold rating on Ulta Beauty (ULTA – Research ...

In a video with over 723,000 views, TikTok user Laureen Madanat (@laureenmd_) claims that Ulta is changing its return policy. “I just did some returns right now,” she states. “Originally ...

We hear you: you’re tired of wasting money on perfume only for it to fade as quickly as you put it on. Perfume can be ...

Danielle Bernstein is bringing WeWoreWhat into beauty - and has teamed up with Parlux to do it. The ...

Armani offers a variety of fragrances for men and women, from fresh and aquatic scents to warm, sensual blends. Whether you prefer a bold scent for an evening out or a subtle fragrance for ...

For those who are missing the warmth of the sun come wintertime, Tobacco Mandarin is a bright citrus perfume that features notes of leather, cumin, oud, and sandalwood. Inspired by the timelessly chic ...

Whatever your taste, the best perfume for women is always one that lasts longer than your morning commute. Fragrance is ...

I’m extremely disappointed with the customer service at the Ulta in Marina del Rey. I recently purchased eyelash glue, only to find the box empty when I got home. When I returned to resolve the ...

We also spoke to an expert and read through countless customer reviews to round up 20 of the best perfumes for women we love ...

Spread the loveVanilla continues to be a beloved fragrance note, evolving with innovative blends and extraction methods. Here ...

One spritz of a beloved perfume can lift your mood. While scent is subjective, the best luxury perfumes share a few common elements that make them worth the investment. They’re often crafted by ...