Sedberry will oversee roster management, contracts, revenue-sharing plans and general operations for the Badgers.

MADISON – Marcus Sedberry, who was announced as Wisconsin football’s general manager Monday, is very familiar with the ...

Wisconsin head coach Luke Fickell went for continuity in his hire of new general manager, Marcus Sedberry.

The Wisconsin football team has their new GM after Maximus Stienecker left the Badgers to become the Executive Director of ...

Wisconsin football announced Feb. 17 the hiring of Marcus Sedberry as the program’s new general manager. Sedberry has been ...

MADISON – Marcus Sedberry, who was announced as Wisconsin football’s general manager Monday, is very familiar with the program though he hasn’t been on staff. In addition to serving as ...

MADISON (WQOW) - Wisconsin football has appointed veteran administrator Marcus Sedberry, Ed.D, as its new General Manager, ...

Badgers football coach Luke Fickell breaks down the benefits of his new staff structure and what it means for his team.

Marcus Sedberry will “lead the Badgers roster management, player personnel and football operations” in the new role.

Ultimately, the Badgers landed on Marcus Sedberry, who has served as UW's Deputy Athletic Director/Chief Operating Officer. The Wisconsin athletic department has released a statement on the hiring ...